“安井”：it means "material benefit", reflects the price positioning of "high quality and medium price", and highlights the brand construction idea of "famous brand is the people's brand"
“ANJOY”：anjoy is derived from enjoy, which means to enjoy delicious food and enjoy life. An + joy represents the happy working attitude of the people of Anji.
The main color of the brand - Green: Represents "green, healthy and safe brand temperament"
Brand image carrier - Green Plaid: represents the brand personality of "homely, warm and harmonious".